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Editorial |
EDITORIAL
| The first 150 words of the full text of this article appear below. |
This is my valedictory editorial and, hopefully, I will be forgiven for offering a brief historical perspective on the development of the journal - and indulge in a little reminiscing. I have, after all, been intimately connected with the Journal for 20 years! In fact, our Founding Editor, Douglas Leathar, involved me in the planning phase together with John K. Davies - our veteran News and Reviews Editor [John is still in post and is therefore now the longest serving member of the editorial team!]. In addition I would like to explore a number of important challenges that I consider the Journal will need to address.
| A brief history |
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The seminal contribution of douglas leathar
My initial contribution to the Journal was a paper on the use and abuse of mass media in health promotion, which was one of three articles in a Pilot Issue produced in 1985 to test market readiness for a new journal. Douglas Leathar's comments
The launch of the journal
| Key challenges |
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The relationship with health promotion
Ideology and research methodology
Encouraging global contributions
| Thanks! |
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