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Health Education Research, Vol. 8, No. 2, 151-158, 1993
© 1993 Oxford University Press


research-article

Investigating Hispanic adolescent involvement with alcohol: a focus group interview approach

Kenneth H. Beck and Carolyn J. Bargman1

Departments of Health Education
1Speech Communication, University of Maryland College Park, MD 20742, USA

Focus group interviews were conducted with Hispanic teenagers to explore their patterns of alcohol consumption, influences on drinking and possible intervention strategies. The findings revealed that drinking and alcohol-impaired driving are common. Conviviality and social facilitation are the predominant contexts for alcohol consumption in this population. The strong influence of peers was detected where drinking to ‘fit in’ and be part of the crowd was observed. Parents were also noted to have influence. Some parents actively promoted drinking among their sons as it is often seen as a sign of masculinity of ‘machismo’. Suggestions for effective prevention strategies included a preference for messages which vividly portray the harmful consequences of alcohol consumption and the use of testimonials from people who have suffered some form of impairment due to alcohol abuse. Teens, especially those who speak Spanish and understand the Hispanic culture, were seen as the most credible spokespersons for prevention campaigns.


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This article has been cited by other articles:


Home page
Arch Pediatr Adolesc MedHome page
J. A. Epstein, G. J. Botvin, and T. Diaz
Etiology of Alcohol Use Among Hispanic Adolescents: Sex-Specific Effects of Social Influences to Drink and Problem Behaviors
Arch Pediatr Adolesc Med, October 1, 1999; 153(10): 1077 - 1084.
[Abstract] [Full Text] [PDF]



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